Often times, a white background may just be too boring for the product you want to showcase. Adding a colorful background may significantly improve perceived value of your goods.
Below is the product without any editing.
A few simple steps in editing, we can achieve the final results below.
Things I have modified from original shots:
1. Reposition products to maximize space.
2. Use Pen Tool to make a cutout path of products for generating shadow layer later, and make a duplicate layer of the product cut out shot (Box Blur Shadow Layer).
3. Make a new orange background layer(BG Color Layer).
4. Add vignetting effect around the edges by boosting the contrast and then lowering lightness on a new duplicated orange background layer(BG Vignetting Layer).
5. Add box blur effect and free transform the Box Blur Shadow Layer to make it look appealing.
6. Merge layers, resize and sharpen to save for web dispaly.
– Then you are done!
Below is a screenshot of layers I’ve created for this project.
I have just completed a more complex project using the same technique, in this project, I have added reflection effect to each product, as well as a black fill which made subject look like they are sitting on colored glass with special lighting, all done in Photoshop. You can compare the before and after results below. I would say that the single most time consuming part of this project is path cutting of products with intricate details. The background and reflection effects are really easy to apply.
Made two stop motion animations.
The first one (star wars flip-bar cufflinks) is actually my first try, thus the transition of a full loop is not as well planed as the second attempt featuring a pair of USB cufflinks. Both made using 17 frames edited and created in Photoshop.
I was assigned the task of a mockup to put some gems into a skull cufflink for a customer to review, the task is simple. extract the gem from a previous product using Pen Tool, make a new layer and match it into the eye socket of the new one. For different colors, simply use Hue/Satiation (CMD+U) option to instantly change gem’s hue.
Here is the image of the original products I worked on:
And finished job:
As a product photographer, you are often faced with the challenge of limited workspace, most often times, limited prop choices. I was given a (really tiny!) piece of wood and to be expected to produce a 30″ print of a pair of our new style cufflinks fully blown up for the upcoming trade show.
The key is to find the right angle that utilizes most of the useable wood texture, combined with photoshop’s new powerful Content Aware Fill function, the final result came out better than expected.
What it looks like
I’ve been asked to setup a shot for the engraveable items that we carry. So we got money clip, tie bar and cufflinks all in production and ready to shoot, but we don’t have any sample yet for the engraveable charm, I have to setup the shot with a temporary charm and replaced the surface with an existing cufflink surface shot.
Photographed a new banner for our new products (antora.it), and I was just toying with the composition and text placement. Have to use the mirror tool to create the top part of the plexi glass because the original shot was a horizontal rectangular composition and our designer wanted square. I’ve also included the raw image for a before and after comparison.
Products available for purchase here
Let’s face it, as a product photographer often times you are faced with the challenge of dust and scratches on the objects you just photographed. Especially when the products are very small, they have to be enlarged many times for display.
We’ll use ths vintage cufflink that I just photographed as an example. The product surface is really scratched up, but we sure want to present it in a nice way, that’s when Photoshop comes in handy.
Make sure that the brush opacity is not at 100%, try a lower value and brush through one area at a time to build up strokes. Change your brush size and hardness to fit different situations.
Keep sampling and brushing, eventually – you’ll end up with something like this below (I cut out the shape quickly, notice some areas are not perfectly smooth). Cutting out a good path is important to most touchup works, so make sure you practice using “Pen” tool. Also, a Wacom tablet is essential in all kinds of photography/design work and I would highly recommend that you get one if you haven’t already done so.
Set brush opacity to 20-50%, adjust brush size and hardness accordingly, I usually use a small percentage of hardness so that the new color will blend in nicely.
Use eye dropper tool to sample the neighboring color, then just brush over the glares, that’s it!